by Dr Ken Hudson | Jan 3, 2016 | Disruption, How to become a creative leader, How to grow your Revenue, How to improve your Sales & Marketing, How to reinvent your product, brand, business or career, SME's, Workshop Facilitator
Does disruption always have to be big? Disruption according to Professor Clayton Christensen and others is always a large, earth shattering event. The most popular examples say Uber is cited as disrupting an entire industry. But what about smaller disruptions? To use...
by Dr Ken Hudson | Dec 31, 2015 | Disruption, How to become a creative leader, How to grow your Revenue, How to improve your Sales & Marketing, How to reinvent your product, brand, business or career, SME's
Let’s start thinking about disrupting as a verb Here is the problem with disruption. We talk about it as a noun. A thing, a startup, a movement or an event. This is true. But it’s more than that. What if we start to talk about it as a verb. Disrupting....
by Dr Ken Hudson | Dec 23, 2015 | Creative Thinking Techniques, Disruption, How to become a creative leader, How to improve your Sales & Marketing, How to reinvent your product, brand, business or career, SME's, Workshop Facilitator
Here’s the problem In my experience as an Innovation Consultant I have noticed that medium to large organisations tend to do one thing very well. They might have been started with a breakthrough idea but after a while the need for efficiency takes over....
by Dr Ken Hudson | Dec 18, 2015 | Creative Thinking Techniques, Disruption, Employee Experience, How to become a creative leader, How to grow your Revenue, How to improve your Sales & Marketing, How to innovate in a fast, simple and low risk way, How to reinvent your product, brand, business or career, SME's
It’s the new marketing battleground Customer experiences. It’s the place where customers hearts and minds are won. The arena is hard-fought and continually changing. For example: How does a movie cinema compete with Netflix? The answer is through offering...
by Dr Ken Hudson | Dec 15, 2015 | Creative Thinking Techniques, Disruption, Employee Experience, How to become a creative leader, How to grow your Revenue, How to reinvent your product, brand, business or career
The 100% better customer experience You can hope that you won’t be disrupted. Or you can ignore it (good luck). Or lobby for more regulation (e.g. taxi industry). Or you can face reality. Disruption is coming to your brand, business or industry soon. And when it...