by Dr Ken Hudson | Dec 8, 2012 | Creative Thinking Techniques
One of the reasons it is difficult to break-free of the incremental and ‘me-too’ new product development ideas cycle is because most marketing and innovation people spend a great deal of their time concentrating on the competition. The trouble is they are...
by Dr Ken Hudson | Dec 5, 2012 | Creative Thinking Techniques, How to run an awesome Brainstorming Session, Workshop Facilitator
When I facilitate ideation or brainstorming sessions as part of a new product development process one of my favourite challenges for marketing or innovation teams trying to develop new concepts is this: As I hold up a lap top I ask the group: What might a kid’s...
by Dr Ken Hudson | Dec 2, 2012 | Creative Thinking Techniques, How to accelerate idea generation
Everyone has creative potential. I know you have read this before but I believe that everyone has an innate creative potential. What stops most people from realising this potential (as they age) is their own judging voice in their head. This often critical inner voice...
by Dr Ken Hudson | Nov 30, 2012 | Employee Experience, How to boost your productivity
For most people giving a presentation is one of their greatest fears. I suspect most people can handle this but what they really worry about is trying to think on the spot. It could be an unexpected or difficult question. Or a comment or interjection from the...
by Dr Ken Hudson | Nov 29, 2012 | Creative Thinking Techniques, Employee Experience, How to become a creative leader, How to innovate in a fast, simple and low risk way
In my doctoral research on What makes a Creative Organisations I asked both profit and non-profit leaders what does an ideal creative environment look like? They answered with the following 6 insights: 1. It is open and receptive to ideas. It is not enough to produce...
