by Dr Ken Hudson | Aug 27, 2015 | Creative Thinking Techniques, Employee Experience, How to accelerate idea generation, How to become a creative leader, How to boost your productivity, How to grow your Revenue, How to improve your Sales & Marketing, How to innovate in a fast, simple and low risk way, How to run an awesome Brainstorming Session
Disruptive innovation is everywhere it seems There’s an ongoing fixation with the next Uber, Netflix, WhatsApp or Airbnb. Even perennial technology darlings such as Twitter or Facebook seem, well, so yesterday. It’s intoxicating, heady stuff as one technological...
by Dr Ken Hudson | Aug 24, 2015 | Creative Thinking Techniques, Disruption, How to accelerate idea generation, How to become a creative leader, How to improve your Sales & Marketing, How to innovate in a fast, simple and low risk way, Speed Thinking, Workshop Facilitator
Do we need to think about disruption in a new way? How do you educate those bright young people that technology is the biggest disruptor of the world we live in? Dave Curran, Westpac, CIO, (The Australian, 20/8/15) On the surface you would have to agree with Dave...
by Dr Ken Hudson | May 12, 2015 | Creative Thinking Techniques, How to become a creative leader, How to boost your productivity, How to improve your Sales & Marketing, How to innovate in a fast, simple and low risk way, How to run an awesome Brainstorming Session, Speed Thinking
Innovation We all know what it means. Or at least that is what leaders say. But dig a bit deeper and you find a wide discrepancy between them. For some it is new products or large technological breakthroughs or something like continuous improvement. The reason it...
by Dr Ken Hudson | Oct 23, 2014 | Creative Thinking Techniques, How to accelerate idea generation, How to become a creative leader, How to improve your Sales & Marketing, How to innovate in a fast, simple and low risk way, How to run an awesome Brainstorming Session, Speed Thinking
I have presented and been on the receiving end of countless presentations of new ideas. Here are my 6 tips on how to help you sell your ideas with more success. 1. Present a usual idea, a different and a radical option. Using this framework gives the receiver or...
by Dr Ken Hudson | Sep 10, 2014 | How to become a creative leader, How to improve your Sales & Marketing, How to innovate in a fast, simple and low risk way
The Apple approach to innovation Apple has just launched a new iphone 6 and Apple Watch to great fanfare. As expected this launch created a great deal of buzz around the world. It appears from the early reaction that employees, consumers and investors are all excited...
by Dr Ken Hudson | Aug 8, 2014 | Creative Thinking Techniques, How to become a creative leader, How to improve your Sales & Marketing, How to innovate in a fast, simple and low risk way
The Share a Coke campaign In 2011, Coca-Cola in Australia was facing a more aggressive and crowded market-place. It briefed a number of agencies to come up with a new campaign idea that would increase consumption of Coca-Cola over the summer period and get people...