by Dr Ken Hudson | Sep 22, 2015 | Disruption, How to become a creative leader, How to grow your Revenue, How to improve your Sales & Marketing, How to reinvent your product, brand, business or career
Competitors are no longer right in front of you In the pre-disruption days, competition were defined by what industry a company belonged to. Banks competed against other banks for example and whilst every player was not happy this demarkation did suggest that at least...
by Dr Ken Hudson | Sep 21, 2015 | Creative Thinking Techniques, Disruption, How to become a creative leader, How to improve your Sales & Marketing, How to innovate in a fast, simple and low risk way, How to reinvent your product, brand, business or career, How to run an awesome Brainstorming Session, SME's
The 5 W’s & H of Disruptive Thinking Does disruption depend on chance or a few young entrepreneurs or a lucky bet? Can people learn to be disruptive? Do we all have a potential Uber idea lurking within us? I find these fascinating questions. My experience is...
by Dr Ken Hudson | Sep 3, 2015 | Creative Thinking Techniques, Disruption, How to become a creative leader, How to innovate in a fast, simple and low risk way, How to reinvent your product, brand, business or career, How to run an awesome Brainstorming Session
Sometime we all forget how innovative McDonald’s has been. From Ronald McDonald to happy meals to breakfast menu’s to drive through sales to McCafe’s, McDonald’s has been at the forefront of many innovations in the fast-food industry. In fact,...
by Dr Ken Hudson | May 24, 2014 | How to become a creative leader, How to improve your Sales & Marketing, How to reinvent your product, brand, business or career, Workshop Facilitator
I was a former marketing director at American Express and every year every product or brand manager completed their marketing plans with a section titled Competitive Analysis. In my years as a facilitator i have seen this process repeated again and again. This is a...
by Dr Ken Hudson | Jan 25, 2014 | Creative Thinking Techniques, Disruption, How to grow your Revenue, How to improve your Sales & Marketing, How to innovate in a fast, simple and low risk way, How to reinvent your product, brand, business or career, How to run an awesome Brainstorming Session, Workshop Facilitator
Managers and leaders often say they need ‘out-of-the-box’ ideas to grow their brands and businesses. They get together at their annual strategic planning days and talk about the business but they often ask me as a facilitator the same question. How do you create an...
