by Dr Ken Hudson | Nov 27, 2013 | Creative Thinking Techniques, How to become a creative leader, How to grow your Revenue, How to improve your Sales & Marketing
Coca-Cola’s Jonathon Mildenhall is a Senior Vice President of Integrated Marketing Communications and Design Excellence for North America. He was recently interviwed for an advertising and marketing magazine and stated: ‘Creativity is a competitive...
by Dr Ken Hudson | Nov 21, 2013 | Creative Thinking Techniques, How to improve your Sales & Marketing, How to innovate in a fast, simple and low risk way
I am writing this post in a cafe — its a place where I do much of my creative thinking. There is a sign in the window which offers half-price pasta meals on tuesday. As I drive to my next meeting I see a sign offering cut-price golf fees on monday &...
by Dr Ken Hudson | Nov 14, 2013 | Creative Thinking Techniques, How to accelerate idea generation, How to become a creative leader, How to run an awesome Brainstorming Session, Speed Thinking
I recently asked a HR manager of a major retailer who have been using the Ideas Blitz tool (and app) for some time now when they were using it and what were the benefits. Ideas Blitz is a simple, practical, fast creative thinking tool that can be used by an individual...
by Dr Ken Hudson | Nov 1, 2013 | Creative Thinking Techniques, How to become a creative leader, Workshop Facilitator
I have just returned from Shanghai where I was one of the speakers at an innovation conference. Speaker after speaker talked about the many and varied different innovation processes and the need to become more consumer driven. I agree with all of them. But...
by Dr Ken Hudson | Oct 22, 2013 | Creative Thinking Techniques, How to accelerate idea generation
I have been reading Australian cricketer Ricky Ponting’s fascinating new book — At the close of Play and one extract in particular caught my attention. It was at the end of his test career when runs were hard to come by and he describes his mental state...
by Dr Ken Hudson | Oct 21, 2013 | Creative Thinking Techniques, Employee Experience, How to become a creative leader, How to improve your Sales & Marketing, How to innovate in a fast, simple and low risk way
According to a recent survey conducted by The University of Melbourne and the Australian Institute of Management, organisations that can build a systematic innovation capability have a competitive advantage over others that do not. As Tony Gleeson, CEO of the...