by Dr Ken Hudson | May 24, 2014 | How to become a creative leader, How to improve your Sales & Marketing, How to reinvent your product, brand, business or career, Workshop Facilitator
I was a former marketing director at American Express and every year every product or brand manager completed their marketing plans with a section titled Competitive Analysis. In my years as a facilitator i have seen this process repeated again and again. This is a...
by Dr Ken Hudson | Apr 30, 2014 | How to become a creative leader, How to grow your Revenue, How to improve your Sales & Marketing
Generating profitable and sustainable revenue growth is difficult. It often requires challenging what has worked in the past. And thinking about markets, products and business models in new ways. It often will mean using a new process that is outside the usual...
by Dr Ken Hudson | Mar 8, 2014 | Creative Thinking Techniques, How to improve your Sales & Marketing, How to innovate in a fast, simple and low risk way, How to run an awesome Brainstorming Session, Workshop Facilitator
Here it is (for those people who don’t want to read further): According to research by Adobe among 5000 adults around the world: – 8 in 10 people feel that unlocking creativity is critical to economic growth and nearly two-thirds of respondents feel...
by Dr Ken Hudson | Mar 4, 2014 | How to become a creative leader, Workshop Facilitator
As a strategic planning facilitator one of my roles is to help my clients see their future. This can be difficult because managers and leaders are incredibly busy and often immersed in their day-to-day problems. It takes time therefore to help a group move from the...
by Dr Ken Hudson | Feb 24, 2014 | Creative Thinking Techniques, How to become a creative leader, Workshop Facilitator
I was facilitating a workshop with a group of managers and leaders last week and one of the participants was using a pencil to create and capture his thoughts on paper. I was curious about his use of an ordinary pencil. My experience is that the higher a person rises...