by Dr Ken Hudson | Apr 2, 2013 | How to become a creative leader, Workshop Facilitator
For the last 10 years of my life, I’ve attended, designed or facilitated countless strategy or planning days. These have varied from a few leaders at a hotel in the city to major productions of hundreds of senior managers at exotic locations. And most of the time, a...
by Dr Ken Hudson | Nov 23, 2012 | Creative Thinking Techniques, How to grow your Revenue, Workshop Facilitator
One of the key concepts in advertising, PR and marketing is the definition of a ‘market’. Typically a market has been defined in terms of a product rather than a how a customer might define their range of choices. For example, a few years ago I designed and...
by Dr Ken Hudson | Nov 22, 2012 | How to grow your Revenue, How to innovate in a fast, simple and low risk way
If you read the press, every commentator is writing about the need to improve productivity. This is important and must be done. However, it is not enough. In my travels, leaders and business owners are having quite a different conversation. Their key challenge is...