by Dr Ken Hudson | Jan 13, 2014 | Creative Thinking Techniques, How to become a creative leader, How to grow your Revenue, How to improve your Sales & Marketing
We are holidaying at the moment in Hawaii one of the most beautiful places in the world. And one of my favourite things to do is to wander around the galleries of Peter Lik. Peter is an Australian born (now US citizen) who is an internationally awarded photographer....
by Dr Ken Hudson | Dec 4, 2013 | How to grow your Revenue, Workshop Facilitator
Trying to generate new revenue is hard. You and your team already have an immense workload, existing goals and deadlines and it’s hard to make time to think creatively. The very idea of taking on a new project makes you tired thinking about it. I know...
by Dr Ken Hudson | Nov 27, 2013 | Creative Thinking Techniques, How to become a creative leader, How to grow your Revenue, How to improve your Sales & Marketing
Coca-Cola’s Jonathon Mildenhall is a Senior Vice President of Integrated Marketing Communications and Design Excellence for North America. He was recently interviwed for an advertising and marketing magazine and stated: ‘Creativity is a competitive...
by Dr Ken Hudson | Sep 17, 2013 | How to become a creative leader, How to grow your Revenue, How to innovate in a fast, simple and low risk way
According to a recent PWC study among 1757 executives across the globe there are a number of features of leading innovators. These are: – They innovate with a purpose – Have a well-defined innovation strategy – Concentrate on a greater proportion of...
by Dr Ken Hudson | Apr 4, 2013 | How to grow your Revenue, Workshop Facilitator
In my role as a strategic planning facilitator over the years i have met and worked with numerous leaders and i always love the process. Recently i facilitated a number of Third Horizon ideation and new revenue growth opportunity sessions with a range of different...
by Dr Ken Hudson | Nov 23, 2012 | Creative Thinking Techniques, How to grow your Revenue, Workshop Facilitator
One of the key concepts in advertising, PR and marketing is the definition of a ‘market’. Typically a market has been defined in terms of a product rather than a how a customer might define their range of choices. For example, a few years ago I designed and...
