New metrics for your next keynote speaker
I attend a lot of conferences either as a keynote speaker or as a delegate and like any activities there is a variability in the performance of the speakers.
But perhaps the satisfaction with conference speakers might improve if we used a new set of metrics?
After all what gets measured get done so the old saying goes, so why not develop a new set of metrics.
– Did I learn something new from this presentation? (score 1 – 10)
– Can I use a new tool or tip tomorrow at work? (score 1 – 10)
– Did I feel energised at the end of the presentation? (score 1 – 10)
– Did I interact with someone else at the audience? (score 1 – 10)
– Do I feel more empowered or knowledgeable or effective or productive or creative …? (score 1 – 10)
– Was this speaker a good investment of my time? (score 1 – 10)
– Did the keynote speaker keep the audience off their phones? (score 1 – 10)
– Would I recommend this speaker to others? (score 1 – 10)
This is not an exhaustive list of course but it does suggest that we need new thinking and new metrics to drive a new performance level from your next keynote speaker.